Investing Strategies
From value investing to index funds — find the strategy that fits your goals, time horizon, and risk tolerance.
Every strategy here has produced great investors — and every one has led others to ruin. The best strategy is the one you can stick to through volatile markets. A plan you abandon after a 20% drawdown is worse than the simplest index fund strategy you hold for decades.
The 8 Core Strategies
Buy and Hold
Invest in quality companies and hold for years. Warren Buffett's favourite approach.
Value Investing
Find undervalued stocks trading below their intrinsic value and wait for the market to recognise it.
Growth Investing
Invest in companies growing revenues and earnings faster than the market average.
Dividend Investing
Build a passive income stream by buying stocks that pay regular, growing dividends.
Index Investing
Buy the whole market via low-cost ETFs. Simple, diversified, and hard to beat long-term.
Dollar-Cost Averaging
Invest a fixed amount on a regular schedule regardless of price — remove emotion from the equation.
Momentum Investing
Buy what's going up, sell what's going down — trend-following based on recent performance.
Contrarian Investing
Buy when others are fearful, sell when others are greedy. Requires conviction and patience.
Strategy Comparison
| Strategy | Horizon | Risk | Effort | Return Profile | Beginner-friendly? |
|---|---|---|---|---|---|
| Buy and Hold | Long | Low | Low | Market returns over decades | ✓ |
| Value Investing | Long | Medium | High | Market-beating if analysis is correct | ✗ |
| Growth Investing | Medium | High | High | High upside, high downside | ✗ |
| Dividend Investing | Long | Low | Low | Steady income + moderate appreciation | ✓ |
| Index Investing | Long | Low | Low | Tracks the market benchmark | ✓ |
| Dollar-Cost Averaging | Long | Low | Low | Reduces timing risk | ✓ |
| Momentum Investing | Short | High | High | Volatile — strong in bull markets | ✗ |
| Contrarian Investing | Medium | Medium | High | High returns possible if timing right | ✗ |
Which strategy suits you?
What's your investment time horizon?
8 questions on DCA, value vs growth, index funds, and more. Takes 3 minutes.
Take the Investing Strategies Quiz →